🔗 Allen Iverson Details 1996 NIKE 👟 Pitch Meeting (VIDEO)
C.I.T.Y. Network
March 27, 2024
Allen Iverson recently detailed an early meeting the Hall-of-Famer took with NIKE before ultimately, ditching the apparel giant and partnering with Reebok.
"I remember that like it was yesterday. That was a big decision…Nike had a shoe, but I was convinced when I went into the meeting with Reebok that that's what I wanted to do…They were great salespeople”
JORDAN BRAND “BUBBA CHUCK” SIGNATURE SHOE
In a 2021 episode of The Complex's Sneakers Show, longtime Nike & Jordan Brand exec Gentry Humphrey shared the presentation they gave Iverson, complete with a "Bubba Chuck" model.
Jordan Brand offered the soon to be Number One overall pick a shoe deal complete with his own signature shoe line.
Humphrey described the potential shoe as a cross between an Air Jordan 11 and a Zoom Flight 95.
According to Nick DePaula, the sneaker in question ended up being the Nike Air Flight Turbulence, which does feature the patent leather and “pod” detailing.
NIKE AIR FLIGHT TURBULANCE
Iverson ultimately chose to sign with Reebok, and the rest is history.
There’s no denying Iverson made the correct decision financially.
He signed a ten-year, $50 million contract before his rookie season.
Five years later, he signed a lifetime contract that included $800,000 per year for the rest of his life, in addition to gaining access to a $32 million trust fund on his 55th birthday.
Join the conversation